#homewithtailify – UK’s biggest Influencer Party

At 8 pm, the 10th of November, the doors at Home House opened for UK’s biggest influencer event ever – #homewithtailify. 30 minutes later the venue was crowded, filled with 300 of UK’s most influential social media stars and representatives from the world’s leading brands.       Delicious canapes, an open bar and live

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Posts of the Month

It’s been a fun month at Tailify HQ working across a variety of campaigns. Here’s a round up of some of the engaging and inspiring content posted this month. @thislittlehouse for Innocent. This month we collaborated with 23 influencers to promote Innocents Age UK campaign. The Big Knit campaign was very close to our hearts. For every

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The Tailify Marketplace

At Tailify we work with a wide range of influencers globally and connect them with relevant brands on fun campaigns.  We’re a global partner with L’Oreal, we work also with Nina Ricci, Tesco, Disney, LG and Westfield. Our Influencer team liaise with our influencers frequently and we are always striving to build strong relationships with

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The Power of Memes

Last month we accepted a challenge from Republic Records USA, where the goal was to make the song Fireflies by Owl City popular again.  We decided to reinvent a classic 2009 song by using it as the soundtrack for modern dance and comedy memes. The results have been mind blowing. The memes are now all over

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Tailify Influencer Interview @hannahargyle

Loving Mother, passionate photographer and interior lover. This and more describes Hannah Argyle, a very successful lifestyle and photography influencer who, we can proudly say, is part of our influencer network. With over 232,000 followers Hannah is one of the most followed family and photography based influencer. Today we are speaking with Hannah about how

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The Lifestyle Influencer

They say content is king, but really it’s the audience. Influencers frequently strive to learn what will keep their audience invested and engaged. By regularly asking their followers what type of content they want to see more of they learn about what is important to them. In this way, the influencer is in-turn influenced by their audience. This

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Get to know Tailify

Starting a business is a tough task even for the most seasoned entrepreneurs. When University pals Didrik, Fredrik and Fredrik (the ik’s as I call them) started Tailify in 2014 their mission was simple: become the best influencer marketing platform in the world. With moves to Stockholm then Copenhagen and finally London (2016) Tailify HQ

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Meet Tailify – Hanna Pickard

Hanna Pickard joins Tailify as the new Sales Manager and will be working from our HQ in London. Tell us a bit about yourself? Introduce yourself? My name is Hanna, and I recently joined the London Tailify team as Sales Manager. I started in the Media Industry about eight years ago, when I was a fresh-faced, innocent

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Tailify Influencer Interview : Christine @tourdelust

Imagine yourself on a beach. The wind is blowing in your hair. The sun is like a warm blanket on your skin. The sound of the waves in your ears. Now imagine getting paid for being there? It sounds like a dream, right? The hotel and travel industry have taken a new path in marketing,

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#YOUDOYOU

For us here at Tailify “You do you” is rooted in the belief that influencers should do what they are best at; create content that inspires, entertains and engages millions of people around the world. In the last few years, these influencers have become the new media powerhouses. Brands are rushing to influencers to convince

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5 Trends Transforming Influencer Marketing

Influencers have taken the marketing world by storm and all the top companies are rushing to get influencers on board for their marketing campaigns. Here are five trends that show influencer marketing continues to grow. 1. Wider pool of influencers Reports suggest there are over 300 hours of new video content being posted on YouTube every minute!

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Meet Tailify – Guy Edwards

Guy Edwards joins Tailify as the new Sales Director and will be working from our HQ in London. Tell us a bit about yourself? I’m Guy and I’ve recently joined The Tailify team at the London HQ. In my last role at the new business consultancy UpfrontBD I was running a BD team generating new business opportunities for

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Tailify Influencer Interview: Mike Kus

Mike Kus. A designer, photographer and father with over 800,000 followers on Instagram. A man to keep your eyes on. In this exclusive interview he tells us about the everyday challenges he encounters as an influencer, the source of his inspiration and his best tips for creating breathtaking content. Tell me a little about yourself.

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Get to know our Influencer Network

Here at Tailify we truly believe in the power of Influencers. We’re always trying to gain more insights and understand our community of influencers, in order to create an impactful product. Here are a few highlights from our early research. According to a study from Influencer Marketing Hub, the average engagement rate on Instagram for

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Instagram Algorithm Change

Back in March 2016, Instagram announced that it would implement an algorithm change which would order posts based on the likelihood you’ll be interested in the content. Naturally this caused Insta-chaos. Influencers, worried that they would disappear from people’s feeds, flooded the photo-sharing app asking followers to turn on notifications to receive an alert every time

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Tailify Influencer Interview: World’s Largest Interior Design Account

Farah Merhi is a design expert and stylist. She runs the world’s largest Interior Design, “Inspire Me! Home Decor“, account on Instagram. Her account has 3.6 million followers who all share an interest in Interior Design. Through her Instagram account, she reaches more people than any other Interior Design magazine in the world.  You have 3.6 million

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Tailify Influencer Interview: Giorgina Clavarino

Giorgina Clavarino is an Italian born fashion influencer who now lives in London. She is the founder of the popular blog “In My Little Mind“. Her Instagram account has over 50,000 followers from all over the world. This post tells the story of how it all started and gives advice on how to manage and

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Our new Head of Sales – Welcome Josh!

Josh Wallin joins Tailify as the new Head of Sales and will be working from our HQ in London. About Josh I’m an advertising professional with 10 years’ experience at full service media agencies, digital specialists, social ads and programmatic platforms. I made the jump over from MediaMath where I worked across both their social

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What Makes A Content Creator Influential?

What makes an Instagram user influential from a brands perspective?  An increasing number of brands are acknowledging the influential power held in the accounts of the globes most popular Instagram users – The Content Creators. But how can they be sure that they are selecting the right account for their image? There are numerous aspects

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Our Documentary

Our documentary is going viral! We’ve made a documentary about the rising power of influential content creators on social media and how they affect people all around the world. More specifically we’ve tried to focus on their affect on consumer purchase decisions and their view of different brands, and how the different social media platforms

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