Welcome,
let’s get to know each other.

ABOUT US

Hi there!
We're Tailify, an influencer marketing agency that combines the power of influence with the science of human behaviour. We believe that influence is not just about reaching people, but about connecting with them on a deeper level.

Want to join them?

THE PROBLEM

Top-line metrics are useful, but they don’t tell us much about people.

Let’s be honest, no one really understands what influence is (spoiler: we do). Most agencies select creators based on the basics, but follower counts and engagement rates can’t predict performance.

Influencer marketing agency Tailify uses behavioural science to understand people

THE SOLUTION

To understand people you need psychology and lots of BS*

To really understand why people are influenced, you need to apply the principles of psychology and behavioural science. That’s exactly what we do.

OUR PRODUCT

Meet Trudy,
the world's best influencer selection tool.

We spent ages building a tool to select better creators that actually match your brand, quicker. By identifying human values, Trudy helps you find truly authentic matches leading to more profitable influencer campaigns for brands.

Learn More

And what does this mean for you?

A marketing channel that delivers maximum impact through measurable, repeatable campaigns, so you can connect with your audience and predict performance.

Beat your competition by clicking here

Trusted and loved by our clients.

Havas

"Working with Tailify is always nice and easy! They're on top of everything and so good at sharing agendas before and after calls and reporting on time and very detailed."

Monica Bermejo
Partnerships Account Executive
Oddbox

“After seeing the content people were more likely to see Oddbox as a sustainable brand.”

Carrie Mash, Partnerships Marketing Manager, Oddbox - Tailify Client Testimonial
Carrie Mash
Partnerships Marketing Manager
Readly

“I am very impressed by the deep level of analysis which I haven’t seen from any other agencies in the space”.

James Porter, Head of Growth, Readly - Tailify Client Testimonial
James Porter
Readly, Head of Growth
Aspects Beauty

“This is the best report I’ve seen. (...) It’s so nice to see that you guys look so deeply into data because I never get the time to do that”.

Becca Larkin, Digital Strategy Marketing Manager, Aspects Beauty - Tailify Client Testimonial
Becca Larkin
Digital Strategy Marketing Manager
Oddbox

“After seeing the content people were more likely to see Oddbox as a sustainable brand.”

Carrie Mash, Partnerships Marketing Manager, Oddbox - Tailify Client Testimonial
Carrie Mash
Partnerships Marketing Manager
Readly

“I am very impressed by the deep level of analysis which I haven’t seen from any other agencies in the space”.

James Porter, Head of Growth, Readly - Tailify Client Testimonial
James Porter
Readly, Head of Growth
Fiverr

“Tailify is the only agency who’s come back with detail on analysing the data in depth”

Liron Smadja, Director of Global Brand Marketing, Fiverr - Tailify Client Testimonial
Liron Smadja
Director of Global Brand Marketing
Aspects Beauty

“This is the best report I’ve seen. (...) It’s so nice to see that you guys look so deeply into data because I never get the time to do that”.

Becca Larkin, Digital Strategy Marketing Manager, Aspects Beauty - Tailify Client Testimonial
Becca Larkin
Digital Strategy Marketing Manager
Oddbox

“After seeing the content people were more likely to see Oddbox as a sustainable brand.”

Carrie Mash, Partnerships Marketing Manager, Oddbox - Tailify Client Testimonial
Carrie Mash
Partnerships Marketing Manager
Readly

“I am very impressed by the deep level of analysis which I haven’t seen from any other agencies in the space”.

James Porter, Head of Growth, Readly - Tailify Client Testimonial
James Porter
Readly, Head of Growth
Fiverr

“Tailify is the only agency who’s come back with detail on analysing the data in depth”

Liron Smadja, Director of Global Brand Marketing, Fiverr - Tailify Client Testimonial
Liron Smadja
Director of Global Brand Marketing
Aspects Beauty

“This is the best report I’ve seen. (...) It’s so nice to see that you guys look so deeply into data because I never get the time to do that”.

Becca Larkin, Digital Strategy Marketing Manager, Aspects Beauty - Tailify Client Testimonial
Becca Larkin
Digital Strategy Marketing Manager
Oddbox

“After seeing the content people were more likely to see Oddbox as a sustainable brand.”

Carrie Mash, Partnerships Marketing Manager, Oddbox - Tailify Client Testimonial
Carrie Mash
Partnerships Marketing Manager
Readly

“I am very impressed by the deep level of analysis which I haven’t seen from any other agencies in the space”.

James Porter, Head of Growth, Readly - Tailify Client Testimonial
James Porter
Readly, Head of Growth
Fiverr

“Tailify is the only agency who’s come back with detail on analysing the data in depth”

Liron Smadja, Director of Global Brand Marketing, Fiverr - Tailify Client Testimonial
Liron Smadja
Director of Global Brand Marketing
Aspects Beauty

“This is the best report I’ve seen. (...) It’s so nice to see that you guys look so deeply into data because I never get the time to do that”.

Becca Larkin, Digital Strategy Marketing Manager, Aspects Beauty - Tailify Client Testimonial
Becca Larkin
Digital Strategy Marketing Manager

THE EXPERTS

Take me to your leaders.

Alan
Senior Research Psychologist
What's your party trick?
Mind reading – sorta.
Amanda
Head of Campaign Operations
What's your karaoke song?
American Boy by Estelle
Arjun
Paid Social Manager
What's your party trick?
Turning paid social into ROI.
Claudia
Head of People & Culture
What's your party trick?
Successful handstands.
Didrik
CEO & Co-Founder
What's your party trick?
Failed handstands
Fredrik
CMO & Co-Founder
What's your karaoke song?
No easy way out by Robert Tepper
Fredrik (again)
COO & Co-Founder
What's your favourite joke?
Why did the vampire eat Scandinavians? He had a Swede tooth.
Freya
Senior Marketing Manager
What's your karaoke song?
Anything by Drake. I stan.
Josefine
Strategy Director
What's your favourite joke?
To be honest, I love a meme.
Julia
Commercial Director
What's your karaoke song?
Ice Ice Baby by Vanilla Ice.
Luca
Head of Trudy
What's your party trick?
Twisting my tongue into a clover.
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VALUES

What we live and breathe.

Our values are what drive our decisions and behaviour.
What do you value?
Benevolence
(One Community)
We approach challenges together and with optimism. We support and care for each other through ups and downs. When things go wrong, we don’t point fingers, we learn and improve together.
Self-direction
(Evidence First)
We observe, we analyse, and we research to guide our decision-making and innovation. We champion fact and evidence over opinion and good guesses. When new evidence suggests a change is needed, we make it.
Achievement
(Walk the Talk)
We hold ourselves accountable for the promises we make — to our clients, to our colleagues and to each other. When things go wrong, we work tirelessly to put them right.
Stimulation
(Push Boundaries)
We seek to challenge the status quo. We push ourselves to be the best we can be, every day. We want to lead the influence economy.

You’ve made it this far so why not reach out...

Get in touch

Hate contact forms?
Slide into our DMs.

Head straight to the top of our inbox and reach out to Thomas or Harry to discuss how we can help you smash your influencer marketing.

Thomas
Senior Product Manager
thomas.abbott@tailify.com
Chat to me about our influencer selection tool!
Harry
Influencer Marketing Specialist
harry.wilcox@tailify.com
Chat to me about our full service agency experience!
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